Marketing Lens

A close-up look at marketing ...

Displaying: By Tag: Coe

Surefire Ways to Make Your Business Look Cheap

By TIM COE Published 25th Apr 2016

“I urge you to look at your marketing materials and scrutinise the vocabulary employed to convey your message.”

Read The Full Article »

1425

TAGS:

Marketing
USP
Sales
Tim
Coe. Lymington
Sell
http://www.marketinglens.co.uk/articles/tags

Read more articles by TIM COE

'Revolutionise' - That's All You Need To Do

By TIM COE Published 28th Jan 2015

If you want countless advantages over your competition [the ability to sell at higher prices for a start] you’d better become great at letting them know how good you really are.

Read The Full Article »

1062

TAGS:

tim
coe
marketing
business
sales
sell
selling
innovation
unique
selling
point
proposition
lymington
hampshire
workshop seminar
event

Read more articles by TIM COE

3 Emphatic Reasons to Switch How You Describe Your Business in 2015

By TIM COE Published 5th Jan 2015

“I sincerely believe that the most important business decision you’re ever likely to make is how you choose to describe you and your company.”

Read The Full Article »

2075

TAGS:

business
marketing
usp
myusp
promotion
sales
Tim Coe

Read more articles by TIM COE

17 Things Your Buyers are Really Thinking

By TIM COE Published 25th Nov 2014

So next time you think price is on your buyer's mind, think again. If price was the primary factor is the majority of buying decisions Apple wouldn't sell anything. What can you do to seduce your buyers into falling in love with your product or service?

Read The Full Article »

1417

TAGS:

buying
buyers
buy
sell
selling
sales
usp
marketing
fun
myusp
tim
coe
http://www.marketinglens.co.uk/articles/tags

Read more articles by TIM COE

65 Reasons Why Your Business Conclusively Needs a USP

By TIM COE Published 15th Sep 2014

Having a USP integrated into your business can lead to you being firmly on the road to live where you want, drive the car you like, travel the World, be able to buy, berth, maintain and run a boat, be healthier, live longer…and even have more sex.

Read The Full Article »

1308

TAGS:

usp
myusp
utterly
seductive
proposal
unique
selling
point
proposition
tim
coe
buiness
marketing
http://www.marketinglens.co.uk/articles/tags

Read more articles by TIM COE

Business Jargon that Makes You Sound Like a Dickhead

By TIM COE Published 2nd Sep 2014

gain traction: We need this project to gain traction in the company.
REWRITE: We need to show the importance of this project.
UUURRRGH!!!!! This one really grates on me. Why do people latch onto this stuff?

Read The Full Article »

1627

TAGS:

Business
jargon
dickhead
marketing
myusp
usp
Tim
Coe

Read more articles by TIM COE

12345Next >

A close-up look at marketing ...

Contacting Us:

Advice for bug reporting:

Benefits of Membership:

ARTICLES

By Member

Displaying: By Tag: Coe

Surefire Ways to Make Your Business Look Cheap

'Revolutionise' - That's All You Need To Do

3 Emphatic Reasons to Switch How You Describe Your Business in 2015

17 Things Your Buyers are Really Thinking

65 Reasons Why Your Business Conclusively Needs a USP

Business Jargon that Makes You Sound Like a Dickhead

Latest Activity

Recent Rants & Raves

Suzan St Maur

Paul Tansey

Mark Johnson

Frankie Meyrick