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ARTICLES

The UK's marketing professionals share their insights ...

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Displaying: By Tag: Sales

Can I speak to the business owner?

By JAMES COAKES Published 17th Oct 2016

Could telesales make a comeback, or is it just too rude?

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1361

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0

TAGS:

telesales
marketing
direct mail

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Don't let a donkey answer the phone

By JAMES COAKES Published 9th May 2016

How much potential business are you losing by letting a donkey answer the phone?

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1269

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0

TAGS:

sales
employees

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Surefire Ways to Make Your Business Look Cheap

By TIM COE Published 25th Apr 2016

“I urge you to look at your marketing materials and scrutinise the vocabulary employed to convey your message.”

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1365

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1

TAGS:

Marketing
USP
Sales
Tim
Coe. Lymington
Sell
http://www.marketinglens.co.uk/articles/tags

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Using fear to sell

By JAMES COAKES Published 8th May 2015

FUD - fear, uncertainty and doubt - is a very powerful marketing idea. It can help to gain insights into what you do in the eyes of your clients and sell more products.

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Article Views

1557

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0

TAGS:

strategy
sales

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'Revolutionise' - That's All You Need To Do

By TIM COE Published 28th Jan 2015

If you want countless advantages over your competition [the ability to sell at higher prices for a start] you’d better become great at letting them know how good you really are.

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1034

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0

TAGS:

tim
coe
marketing
business
sales
sell
selling
innovation
unique
selling
point
proposition
lymington
hampshire
workshop seminar
event

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3 Emphatic Reasons to Switch How You Describe Your Business in 2015

By TIM COE Published 5th Jan 2015

“I sincerely believe that the most important business decision you’re ever likely to make is how you choose to describe you and your company.”

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Article Views

2051

Article Comments

2

TAGS:

business
marketing
usp
myusp
promotion
sales
Tim Coe

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Creating content

According to a survey by eMarketer 70% of marketers create at least one piece of content every single day. I wonder what… More »

A RAVE by James, 44 weeks ago

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