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Displaying: RANTs and RAVEs from Steve Tilbury

Rant or Rave
231 weeks ago, by Steve
Most marketing is rubbish
Sorry, but I had to say it. Probably not the marketing that you're involved with as marketing professionals, but the marketing that people do themselves because they think they can save a few quid.

They certainly save a few quid at the cost of creativity and lost opportunity.

The problem is fear. They're afraid so they settle for name, telephone number and website.

But why a rave and not a rant? Because it's a huge opportunity for truly creative service providers and their clients.
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