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Rant or Rave
193 weeks ago, by Babs
Clever Microsoft
Just a small rant at Microsoft's inspired marketing, one heard many times before, I know.

Catching them early by offering a vastly reduced subscription (£10 per year) for students to have Office 365 Professional Plus, and of course we're subscribing, if only to stop the nagging that OpenOffice does not do what they want (it probably does but just not in the way expected).
Show 1 more previous response: James Coakes reveal
193 weeks ago, by Jeremy
I've just gone back to Apple. Most of my apps are cloud-based so the pain was minimal. Office365 transferred simply to Apple versions (which are better).
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Rant or Rave
193 weeks ago, by James
Royal Mail workers' Catch 22
The Royal Mail is planning to axe 1,600 jobs and is planning to meet with the unions Unite and the Commercial Workers Union to discuss strike threats.

They workers have a bit of a Catch 22 situation because if there is a long strike then businesses will respond by further shifting towards electronic communication, resulting in less demand and more cuts.
189 weeks ago, by Tim
I don't know the details but whenever I hear about strikes it makes me want to sack to lot of them and employ a new, more grateful, workforce. Easier said than done I appreciate.
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Rant or Rave
194 weeks ago, by James
Meal deals
Researching my craft foods article (see right) I discovered that eating a packet of crisps a day is the equivalent of drinking five litres of cooking oil over a year (BBC News).

Why are garages and supermarkets allowed to run 'meal deal' promotions where it's cheaper to buy a sandwich and drink with crisps than without?. A discount is fine, people need to make their own minds up, but when it's cheaper you almost feel foolish not taking it.

I must remember to take a packed lunch more often.
Show 2 more previous responses: James Coakes Babs Saul reveal
189 weeks ago, by Tim
Give all the crisps to me please. I love crisps. 5 litres of cooking oil a year is a good trade off for such pleasures.
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Rant or Rave
194 weeks ago, by Tim
80's Music
Mike Score from A Flock of Seagulls, remember his mad hair? You HAVE to if you were around in the 80's.

As time has passed that hair has stood the test of time, in my memory that is as do believe he's bald now.

It made me think that apart from airy layered guitars & catchy space influenced pop tunes, his hair is what people spoke about then and the instant image I see now when I hear or think of A Flock of Seagulls.

Try this if you fancy smiling - http://www.youtube.com/watch?v=WD6xxSWKx1k
Show 2 more previous responses: Jackie Barrie James Coakes reveal
189 weeks ago, by James
I'm quite traditional and I think that actually makes me stand out in a good way. I'm not sure if I could make being a girl work for me either, if I'm completely honest.
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Rant or Rave
195 weeks ago, by Tim
"Me me me," should be, "You you you"
Why do companies insist on talking about themselves rather than addressing their customers & their needs?

Websites or brochures full of, "We are xyz," or, "We do this and that," are self centred and should talk more along the lines of solving the problems their ideal target clients are experiencing.

Furthermore, how about offering solutions whilst always aiming to start sentences or main paragraphs with the words YOU or YOUR, within reason of course.
Show 4 more previous responses: Babs Saul Jackie Barrie Tim Coe James Coakes reveal
193 weeks ago, by Jackie
The WeWe Calculator was great but it's not working any more. Better to just count the use of I, us and we on a page compared with you and your.
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Rant or Rave
195 weeks ago, by James
This may not have the hoped for result
Greene King, the pub group, currently have 2,915 followers on Twitter and are understandably excited about approaching 3,000. They have Tweeted:

''Exciting' news - 'rapidly' approaching 3000 followers...the 3000th will win a case of beer from us...retweets much appreciated!'

What would be the most likely effect of this strategy?
Show 2 more previous responses: James Coakes Jackie Barrie reveal
195 weeks ago, by Tim
Agreed. Why would anyone want to be the 2,916th?

Jackie's also right on another point in my opinion, the offer is pathetic considering the size of the company. They have publicly self-declared themselves Scrooges.
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197 weeks ago, by Tim
There's no suitable word for Word!
Who'd write a book in Microsoft Word? Not me again, that's for certain.

Ok, maybe it's not a book writing tool, but the amount of formatting cock ups I constantly had to go back and individually correct was ludicrous! Even when I thought they were taken care of more and more would appear. This was from using the 'justify' feature. It loved spreading three words along the whole width of a line!

Has anyone written a book & if so what did you use for easy formatting? I've heard Pages is good.
Show 3 more previous responses: Jackie Barrie James Coakes Lara Caine reveal
194 weeks ago, by Tim
I did use your Notepad trick James, I remember you telling me that once. Whether it helped or not who knows? I think what also made it worse was using Word 2003, 2007 and 2010 on the same document, although it shouldn't matter right? [In theory anyway].

Sounds worth a try next time Jackie.
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Rant or Rave
199 weeks ago, by James
Birdseye launches Mashtags
There are some stories that seem as though they should be an April Fools' gag and this is one.

Birdseye has launched a brand of 'pot@to' chips (remember Smiley Faces?) called Mashtags. They are billed as #tasty and #new and are clearly aimed at 'digital kids'.

Pete Johnson, Senior Brand Manager at Birdseye, said; 'Social media is all about conversation and we’re confident Mashtags will resonate across various groups of people."

Is it clumsy or cool and will anyone play ball?
Show 2 more previous responses: Emma Coakes Jackie Barrie reveal
193 weeks ago, by Babs
Having a teenage and pre-teen, the advert was noted and interest expressed - so perhaps inspired.
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