Marketing Lens

A close-up look at marketing ...



Rant or Rave
240 weeks ago, by James
Anti-capitalist capitalists
The new Lego Movie, which I will be taken to see by my son, has a villain called Lord Business. It's clearly a statement, but a statement made by Warner Bros who were a large corporation last time I looked.

Not only that but Lego themselves are pretty big and they are selling Lord Business' lair as a set for a cool £60. Are they laughing at us?

This reminds me of The Lorax fronting a campaign for Mazda's new 4x4.

Why do we buy this stuff?
240 weeks ago, by Babs
Hmm - the kids went to see this at the weekend and we're all huge fans of Lego. Will ask them what message they came away with, especially as my boy wants to work for Lego.
238 weeks ago, by Emma
I think you went to see The Lego Movie over the weekend and I think you really enjoyed it.
238 weeks ago, by James
Yes, that's true, it's great fun. It still remains that large corporations were having a go at large corporate culture and that's ironic.
Please Login or Sign Up to respond.
Unique Views: 1200 | Total Page Views: 1347
comments powered by Disqus

James Coakes

Profile James Coakes
Member Since:
27th May 2013
I live in Milford-On-Sea in Hampshire. When I'm not working I like to spend time with my family, walk my dog and read. I'm the founder of Lens Digital and I believe in simple, elegant websites that are fun and engaging to use.
Managing Director of Lens Digital Limited. This new start up is about excellent content for niche websites and increasing the amplification of our members through intelligent use of social media. I have extensive business experience stretching over the last 20 plus years, much of it in online enterprises.
Latest Rant & Rave Responses:

Show More Reveal