Marketing Lens

A close-up look at marketing ...



Rant or Rave
240 weeks ago, by Tim
I think I have just broken my computer keyboard as I hit the mute button so hard. "Why," you ask? The bloody Amigo Loans radio advert.

Every time I hear, "Together, we will get a loan," I can't shut it off fast enough. I always swear. I always spit venom and I definitely always swear NEVER to use them if I needed a loan.

But who does use them? 50% APR? Are they having a laugh? Their marketing dept. clearly is and takes sadistic satisfaction is dreaming up painfully irritating dung!
240 weeks ago, by James
At 50% APR I think the likelihood of your amigo staying your amigo is pretty low. I think it's a recipe for disaster.
237 weeks ago, by Tim
So a sort of Burrito-Bankruptcy?
237 weeks ago, by James
Careful, you'll find yourself in the same hot water as Clarkson if you pick on the Mexicans.
237 weeks ago, by Tim
It's ok, they're all too busy doging boarder guards and making a run for it to notice this post.
Please Login or Sign Up to respond.
Unique Views: 2709 | Total Page Views: 3465
comments powered by Disqus

Tim Coe

Profile Tim Coe
Member Since:
28th May 2013
I run my business from a High Street office in the Georgian seaside market town of Lymington on the edge of the New Forest. I've lived there since the age of 11 apart from a 6-year spell in Walton on Thames, Surrey.. I love music, food, boats and sport [see interests below for specifics] Since the age of 18 I have worked exclusively on my own businesses; from plans to launch an 80-van mobile car valeting franchise, that were scuppered last minute due to a 3 month emergency hospital visit, to importing Nissan vans from Dublin, my career has been a lot of fun. I have started businesses in transport, music, automotive, sales, franchising, catering, development land, conveyancing, tax and of course…unavoidably and unsurprising to me I have ended up where I knew I would one day... marketing. I know James Coakes [at a distance] and have eaten a sandwich in his office located a sausage roll throws away from my own HQ.
BUILD UNQUESTIONABLE CLIENT LOYALTY FOR YOUR B2B SERVICE BUSINESS AT THE UK’S ONLY REGULAR MARKETING BASED WORKSHOP Business is about standing out & not blending in Implanting your company’s offer into the minds of your intended buyers should be your no.1 priority. Encouraging people to talk about your business in the way you want them to isn’t easy, but it’s vital. It is possible though. All you need to do is decide what do you want to be known for & how do you want others to describe you. Next, create your USP [your Utterly Seductive Proposal] and forcefully rubber-stamp it across the entirety of all your marketing. Your Utterly Seductive Proposal is the all-conquering headline by which you wish to be known by. It powerfully and succinctly conveys why your ideal target client should do business with YOU over any of your competitors. I run events in the south of England where the entire focus is on creating your USP.
There are no companies to show.
Latest Rant & Rave Responses:

Show More Reveal