Marketing Lens

A close-up look at marketing ...



Rant or Rave
212 weeks ago, by James
Introductory offers
I'm comparing prices for breakdown cover and the AA are a little more expensive on like for like offerings but they're offering a free gift card for an unrelated product. If they took the cost of the gift card off they wouldn't be more expensive.

Why do marketers so often have to make things so complicated? I'm in the market for breakdown cover. Stick to that.
212 weeks ago, by Tim
What's the voucher for? 50% off fax roll paper?
Please Login or Sign Up to respond.
Unique Views: 1341 | Total Page Views: 1575
comments powered by Disqus

James Coakes

Profile James Coakes
Member Since:
27th May 2013
I live in Milford-On-Sea in Hampshire. When I'm not working I like to spend time with my family, walk my dog and read. I'm the founder of Lens Digital and I believe in simple, elegant websites that are fun and engaging to use.
Managing Director of Lens Digital Limited. This new start up is about excellent content for niche websites and increasing the amplification of our members through intelligent use of social media. I have extensive business experience stretching over the last 20 plus years, much of it in online enterprises.
Latest Rant & Rave Responses:

Show More Reveal