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194 weeks ago, by James
Failing complaint opportunities
Research from SDL, a research company looking into online purchasing, has found that 82% of purchasers want to resolve problems with online purchases but if that fails only 1 in 5 will consider coming back.
Top failure reasons given were 35% poor response times, 31% employees who were not empowered to help, 30% employees who were poorly trained and 29 inaccurate or conflicting information.
Are these some of the most important stats in marketing?
Top failure reasons given were 35% poor response times, 31% employees who were not empowered to help, 30% employees who were poorly trained and 29 inaccurate or conflicting information.
Are these some of the most important stats in marketing?
